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Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique

March 26, 2013

 

By Staff reports

Please click here to register for the free webinar, “Tapping social media without diluting the luxury brand’s mystique”

Luxury brands and retailers have taken to social media like ducks to water, sharing the brand message via announcements, contests and videos. Yet marketers grapple with the twin social issues of ROI and making sure the brand does not lose its luxury aura.

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  1. Luxury Women to Watch 2017
  2. Burberry bans exotic skins
  3. Estée Lauder Cos., Jo Malone launch AI scent advisor
  4. Bulgari names Chinese actress Liu Yifei as newest global ambassador
  5. Brunello Cucinelli casts holiday spell with ‘Cinema Meraviglia’
  6. Dior dives into French Riviera with escapist fragrance
  7. Ennismore picks Bangkok site for first-in-region SLS Residences
  8. WatchBox looks for growth in editorial integration
  9. Chanel unleashes ‘From Dream to Reality’
  10. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
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