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Internet

Webinar on April 23: Tapping social media without diluting the luxury brand’s mystique

March 27, 2013

 

By Staff reports

Please click here to register for the free webinar, “Tapping social media without diluting the luxury brand’s mystique”

Luxury brands and retailers have taken to social media like ducks to water, sharing the brand message via announcements, contests and videos. Yet marketers grapple with the twin social issues of ROI and making sure the brand does not lose its luxury aura.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  4. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  5. France welcomes first Case Loewe location
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
  7. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  8. Follow @LuxuryDaily for the latest in luxury news
  9. Chopard, Boss, Lancôme front AR experience from Snapchat
  10. Luxury Unfiltered: The one question most luxury CEOs cannot answer
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