Internet
January 20, 2012
By Kayla Hutzler
With the ever-evolving social media world, luxury brands have no option but to hire a social media director to oversee the brand presence and activity on these various networks. But what should they expect from this employee?
{"ct":"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","iv":"2767ff9ffda1c979257079291717c3b9","s":"075cc63cb40fad8a"}
Share your thoughts. Click here