Italian apparel designer Zegna is bolstering its social strategy with a Facebook fashion show and photography contest for its Z Zegna line.
The brand is showcasing a live fashion show via its Facebook applications and allows consumers to take their own images to share with friends and family. A winner will receive a ticket to the Z Zegna SS 2012 fashion show.
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","iv":"5204bfd27b27368cbb6dcfaea032c1d0","s":"ced87a8e2f522a36"}