Italian apparel designer Zegna is bolstering its social strategy with a Facebook fashion show and photography contest for its Z Zegna line.
The brand is showcasing a live fashion show via its Facebook applications and allows consumers to take their own images to share with friends and family. A winner will receive a ticket to the Z Zegna SS 2012 fashion show.
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","iv":"38ea4d9651f15c1065a3569e3bf94a01","s":"5796ad4f2b47dda9"}