Luxury Daily
The authority in luxury news.
July 8, 2025
  1. TikTok reshaping luxury buying behavior, new research finds
  2. London centers Moncler pre-fall 2025 campaign
  3. 1stDibs appoints new chief marketing, product officer
  4. Rolex marks 47 years as official Wimbledon timekeeper
  5. New documentary offers rare look inside service culture at Mandarin Oriental
  6. Supporting UNICEF, Louis Vuitton assigns new face to jewelry line
  7. Burberry, The BRIT School honor emerging talent
  8. Miu Miu launches second-round summer reading program
  9. Gucci taps K-pop force Lee Know as ambassador
  10. Glenmorangie becomes official whisky of Formula 1
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Research

16pc of consumers interact with TV via mobile to make a purchase: study

April 30, 2012

 

By Chantal Tode

TV viewers are engaging with the social media symbols they see on their screens and mobile is typically the means for enabling the interaction, according to a new study from Accenture.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. TikTok reshaping luxury buying behavior, new research finds
  2. London centers Moncler pre-fall 2025 campaign
  3. 1stDibs appoints new chief marketing, product officer
  4. Rolex marks 47 years as official Wimbledon timekeeper
  5. New documentary offers rare look inside service culture at Mandarin Oriental
  6. Supporting UNICEF, Louis Vuitton assigns new face to jewelry line
  7. Burberry, The BRIT School honor emerging talent
  8. Miu Miu launches second-round summer reading program
  9. Gucci taps K-pop force Lee Know as ambassador
  10. Glenmorangie becomes official whisky of Formula 1
VIDEOS
More Videos

MORE IN Research
TikTok reshaping luxury buying behavior, new research finds
72pc of affluent APAC travelers to increase trip spending: Marriott
Digital product passport regulation to reshape fashion resale market: Bain, eBay
Singapore becoming premier luxury destination: Vista Global
Financial turbulence to be luxury’s next baseline: Bain
Luxury purchase intent declining: Saks Global



RECENT ARTICLES
Moynat opens second Paris boutique
Louis Vuitton releases exclusive chocolate bar
Burberry, The BRIT School honor emerging talent

Global Fashion Agenda, Deloitte launch Fashion Impact Toolkit
London centers Moncler pre-fall 2025 campaign
Rolex marks 47 years as official Wimbledon timekeeper