By Stacy Lewis
To keep pace with current, hip marketing initiatives, you have taken the plunge – you have signed on to run a mobile marketing campaign. You found a company that specializes in text message advertising, signed on for a short-term trial, and even created your own keyword. It is exciting.
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","iv":"fcd3078b3dc441358bd99384afc90ede","s":"4f3ea7b4dbe5d5c8"}