Columns
December 17, 2013
By a Luxury Daily columnist
{"ct":"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","iv":"38faa734368755cdca927306d5844c3a","s":"dad9543f4895f594"}
Share your thoughts. Click here
Although the perception that people only use their mobile when they are “mobile” is wrong, mobile users still differ from desktop user. Mobile is mostly used casually. This means they will react more on impulse (what may be a good thing for most webshops) but also that their attention span is shorter. The trick is to get the most out of the first, and prevent losing visitors on the second.