Research
February 4, 2016
Retailers are not keeping up with shoppers’ mobile needs
By Chantal Tode
Substantially more shoppers want to use their smartphones while shopping compared with a year ago, but retailers are not moving fast enough to meet consumers’ increasingly sophisticated mobile needs, according to a new report from Accenture.
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","iv":"40fb47ab74892f3279f4092cdb308cb2","s":"8ca8f14c42265e99"}
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