Research
February 4, 2016
Retailers are not keeping up with shoppers’ mobile needs
By Chantal Tode
Substantially more shoppers want to use their smartphones while shopping compared with a year ago, but retailers are not moving fast enough to meet consumers’ increasingly sophisticated mobile needs, according to a new report from Accenture.
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","iv":"e1b17cf0549f3c1d9c7983b7b9d85251","s":"634f80a73e7dabdb"}
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