Columns
March 4, 2016
Marco Rigon is Paris-based global head of Mobext
By a Luxury Daily columnist
{"ct":"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","iv":"8f21f78f5a215cec06d3dc16df2c8528","s":"07c6a2f91bfb3fd0"}
Share your thoughts. Click here