Research
November 24, 2020
To capitalize on China’s lucrative post-COVID-19 market growth, luxury brands must know the trends that shaped China’s consumers in 2020. Image credit: Fendi
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","iv":"0754441df8232d44cc27e7e76d1b01d2","s":"191be651b0fe3707"}
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