Retail
December 31, 2019
Sky's the limit: Hermès gets the luxury formula right, and will continue to do so in the Twenties. Image credit:Hermès. Illustration by Marc Antoine Mathieu
By Mickey Alam Khan
The urge to resist December punditry was tremendous, but staying silent would mean abdicating responsibility to luxury brands and retailers trying to figure out their strategy for the 2020s.
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","iv":"4b1146981f4b6d4ee569e65792e12f60","s":"9adee2e0aa528419"}
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