World’s leading luxury business publication
Oct. 21, 2017
  1. Selfridges beats the holiday competition via October opening
  2. Day's wrap: Vogue, Barneys, Swiss watches, Stella McCartney, Perfect Corp. and Four Seasons
  3. Stella McCartney highlights fashions in Piccadilly Circus billboard
  4. Patronage of the arts - Luxury Memo special report
  5. September Swiss watch exports point to continued recovery
  6. Four Seasons, Rosewood turn to VR to increase bookings
  7. Luxury needs to look to heritage, authenticity to cut through noise
  8. Chat can let brands solve customers' problems organically and pain-free
  9. Burberry gives leather remnants second life with Elvis & Kresse
  10. Vogue, Vice develop content partnership to attract advertisers
The News and Intelligence You Need on Luxury

Subscribe today to access all of our content

Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Mobile

67pc affluent smartphone owners use mcommerce: study

March 26, 2012

 

By Rachel Lamb

More than two-thirds of affluent consumers who own a smartphone have used their mobile device to shop for products and services, but since they prefer the in-store experience, luxury brands have to start creating humanistic experiences on mobile.

To read the entire article, please subscribe or sign in
 
LATEST HEADLINES
MOST POPULAR
  1. Selfridges beats the holiday competition via October opening
  2. Day's wrap: Vogue, Barneys, Swiss watches, Stella McCartney, Perfect Corp. and Four Seasons
  3. Stella McCartney highlights fashions in Piccadilly Circus billboard
  4. Patronage of the arts - Luxury Memo special report
  5. September Swiss watch exports point to continued recovery
  6. Four Seasons, Rosewood turn to VR to increase bookings
  7. Luxury needs to look to heritage, authenticity to cut through noise
  8. Chat can let brands solve customers' problems organically and pain-free
  9. Burberry gives leather remnants second life with Elvis & Kresse
  10. Vogue, Vice develop content partnership to attract advertisers
VIDEOS
More Videos

MORE IN Mobile
Four Seasons, Rosewood turn to VR to increase bookings
Top 10 luxury mobile moments of Q3 2017
Snapchat ups advertising strategy, allows more info for users
DVF drives sales on mobile Web with product visibility
Micro-influencers have greater impact for brands
Instagram seeks to combine storytelling and story-selling



RECENT ARTICLES
Day’s wrap: Breguet, Four Seasons, Tamara Mellon, Neiman Marcus, Lalique and Mr Porter
Mr Porter to launch menswear brand Mr P
Lalique, Patrón share design sensibility for $7.5K decanter

Tamara Mellon will not design pink shoes for Breast Cancer Awareness
Four Seasons tailors hospitality service for Mecca visitors, pilgrims
Breguet fetes 10 years in Ginza with numbered series