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Chanel reinterprets tweed to share codes with aspirational consumers

July 18, 2014

Chanel's Les 4 Ombres eyeshadow Chanel's Les 4 Ombres eyeshadow

 

By Jen King

French atelier Chanel is exploring aspects of its fashion designs through eyeshadow palettes inspired by its iconic use of tweed fabric to appeal to both established and aspirational consumers.

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  1. Off the Cuff: A Q&A with McLaren's Nicolas Brown
  2. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  3. For high-end fashion brands, wellness is the ultimate luxury
  4. Kering to acquire jewelry manufacturer Raselli Franco Group
  5. Fendi pays homage to artist with playful puppet fall campaign
  6. Dolce & Gabbana debuts Devotion fragrance film
  7. Gucci studies connection in spring/summer 2025 campaign
  8. Veuve Clicquot debuts après-ski activations
  9. Dior, Rizzoli to release book on Lady Art project
  10. Louis Vuitton introduces Visionary Journeys Seoul
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