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Feb. 26, 2026
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Burberry uses Snapchat to share video and capture consumers’ attention

April 14, 2015

Burberry customized the Snapchat ghost Burberry customized the Snapchat ghost

 

By Kay Sorin

British fashion label Burberry is welcoming consumers to join the brand as it celebrates the opening of a new flagship store in Los Angeles with an exclusive event at the Griffith Observatory, which the brand will share on Snapchat.

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  1. Luxury Unfiltered: The AI reckoning will separate true luxury brands from imitators
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  5. Rolls-Royce drops in at Oberoi Concours d’Elegance
  6. IHG introduces Regent Spa concept
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  8. Capri Holdings fills CFO, COO role
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