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Feb. 7, 2026
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  3. Estée Lauder Companies raises full-year outlook
  4. IHG dedicates new ‘Fancierge’ experiences to rugby fans
  5. Off the Cuff: A Q&A with Wheels Up’s George Mattson
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Chloé avoids logo fatigue by positioning “Chloé Girl” as brand identifier

April 24, 2015

Models Caroline Trentini and Eniko Mihalik in the Chloé spring/summer '15 campaign Models Caroline Trentini and Eniko Mihalik in the Chloé spring/summer '15 campaign

 

By Jen King

FLORENCE, Italy – French fashion house Chloé believes that the subject—meaning the female consumer—is more important than the object, according to the brand’s president at the Condé Nast International Luxury Conference April 23.

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  1. Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
  2. Champagne Telmont earns Regenerative Organic certification
  3. Estée Lauder Companies raises full-year outlook
  4. IHG dedicates new ‘Fancierge’ experiences to rugby fans
  5. Off the Cuff: A Q&A with Wheels Up’s George Mattson
  6. Aston Martin loops Breitling in as global watch partner
  7. Kering Generation Award X Jewelry returns
  8. Qatar Airways, Art Basel kick off partnership in Doha
  9. Louis Vuitton ambassador Zendaya joins Monogram anniversary effort
  10. Versace hires Pieter Mulier as chief creative officer
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Champagne Telmont earns Regenerative Organic certification
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Ralph Lauren, Burberry among Lyst Index’s top Q4 risers
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