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Feb. 27, 2026
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How should Balmain, H&M market their collaboration post-leak?

October 12, 2015

Balmain creative director Olivier Rousteing posing with Kendall Jenner and Jourdan Dunn in #HMBalmaination Balmain creative director Olivier Rousteing posing with Kendall Jenner and Jourdan Dunn in #HMBalmaination

 

By Sarah Jones

French fashion label Balmain’s collection for H&M is less of a carefully kept secret following the release of dozens of product images on a consumer’s Instagram account.

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  5. Luxury Unfiltered: The AI reckoning will separate true luxury brands from imitators
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SCAD lands $10M jewelry program endowment
Loewe names 2026 Craft Prize finalists
Easter creations from pastry chef Maxime Frédéric coming to Le Café Louis Vuitton