Columns
November 6, 2015
Ronald R. Camhi is managing partner of Michelman & Robinson LLP’s Los Angeles office, and chair of the firm’s advertising and digital media department.
By a Luxury Daily columnist
{"ct":"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","iv":"edf9fd4bad834fa3cfa3b85f77591fd2","s":"d8d0d3f13611ea72"}
Share your thoughts. Click here