Mobile
April 7, 2016
Slyce powers visual search for retailers
By Chantal Tode
A flurry of interactive features on branded digital experiences show how marketers are broadly ramping up mobile-first utility by appealing to the key human senses of touch, hearing and sight.
{"ct":"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","iv":"5c24984d83c5262e155a588a3a0fc952","s":"fda3e9b6839ad4f5"}
Share your thoughts. Click here