Columns
June 14, 2016
Lisa Kopp is regional vice president for the Midwest at Amobee
{"ct":"DuhhPzwDFtpMR\/PvM6d4L\/kJZWEz5LG4ADiM0rPz+aiDFjO6GkggQL763QTvmu7tWwdsy4x5BamdqfUEZqfHMMl2xP0fbUS3kRpy2WyQhOGGyV1qg9YgSCfd0HEJX92ng\/IshlxqS\/3FX2tjKihctY3ZXydswXDvrmdSsXqY3K3\/M3R64jcez6Ytb\/3SVz2ZFGH09uqZHx0uhSi1dzjjzDgpSrYDSi1jRw7Za3uZ4uPLKxru11kJQRmLOlPh7Xd7nMGQnmd1FawKOUfXN6NqYkm9byo5i6x+RwJ2fsEhvWtENAXABjpYyt\/yx8wbTu6KC1pD5nNujl\/QNT24faZkHBnWSN8oCnCnnb9lzM4rYN2dIqvsTK32TvL6tuqGY8duJEtMhHTIQUTL8dl7D0kLhcFsj\/PZOgeI9kXD+WHXcxqwFc80ZTVnvQt9m3YPPCIgP\/M3Oz0Mkjc989RNONEWasXr0wDrIL0C6vajihF6mlXlCZEZqb2A0E+YfWAx1TGn2RqxdIiRzZnVtfHgim5mgjjK60mMoAa+xligjK0KYISWLZthrhYl0ODROrhLfrPFDyb+gdVlDrEJXtNScZycL3vQscCWyLB+dCOrWmYGcQOMaEZI42n7yC8LrjZnHG46zBd8uMsdW51hoyuCZ4bRpXhd+v\/eMtx5LZ+T1YQvz8jzvur5MJZL6XufCMCsCc4HP2veeBvxAFlXnGYuJQ91jkiA2DQw3uFvShvi+T3h1RUoruDimPHqrivzDa7aFm92s0A45+j5u0NoOwuZ+pzFViNavHijaEe57K01DdI9dgeNuKvDIlWUL0Rg46R3VON9x1CXn0LX1bNHxVK6lbRRs9rwNHTJdiukOYg+Vd1xKh6C978n4swW8xM43\/Diu4OebM759bGCKr88jTY4VVO41NwBw+87MKZ5v\/kuPv\/5SA1RN2QnZhLkAAwyK2xP07wSY6xia2mIpn\/98hJ+MwBhr7V6BCx31tbWH1BWHV5GXpBWD5O8gp1c9ZG+5VoDMw0MjcKTICSiFI3mLyA3tE5H63kSWREkNEp+2p7axuNFkw7uaGeB+GaJ4LRGudgrBzUrqL0857ByQLUcRhV9ccZEfr79uBS9H4LXcwbnAT2aCNyfLuxcMrx+O27iDk6hS3e4OAFSIwtwa2Rr4vzHP\/IU43zWl84ITEDvytHpu4LD0Bk87NE+Aib\/N2+xORuMW6jIeiXgHuPGwxhaySimWP63V5Y5GV\/3DK2QPDi\/30praFFqbEb67HSdVSRG4IcuyApC2beGjyptIdPQ2gf+5v\/9WXs52JYfgZ9QpnQglXh18wz65hpu5GBFTjeoOPteDRNrKpWDmaV3YVUkEexmt2uFjaJD94+OyYXelWmJFwdFeesYhQ4ZQv1rSPN7L2l7HLSSP699dIIYeNZaR9\/PZffCLz4WfJm4uv9fGjBPaZRnKvjaWtkw2d4PeKPHNXOjF\/GY17L6nsUa4vZ9EBodhW6czo8Wvo2ECRyEpra0FgZ9\/joI1Q10kUul\/c4mbPVPydTdQQ6JBce+1nLRjd0IIRJbol18PVjDlafXHTRH4M3W89LcHee+rF7rfPVj3veY1sE+EaCEEb\/MOcHHDQn4RJ+1jOfMQ1BJiBAI1IuGMvyUbR7YJJ6nfILatg+SP+cdjGqs8N1a9Y\/aVZzwM6+S13oJV9dgk3I75eseET6Dk+Xo9DDiMHIT7yLPRUcrLGI2ZwA+teo7uAhifmg6c9CsIvyJt8eupAwgwKiTUailJGKQbnnijxcJWbQOpE3Xvca0jRi1\/XqtmHODc2K41P+9Hvx0ehALFIiVo7Xl5DuXghKvwFVO7fIsREdXBmHfneUnLezqXIKnwePa9e1igCjmW5qT\/8HJaKA6AstZoY1UdDLDKKmy7F9vWVjEmBxTetAdXA\/GrCaPm2aeSOpsvbS7vxk+zzMaJaFfvV+EugP8GNvXRiW8Y294T+6a1HqEeEQQeU3pk7gpJ++ehWqaCIBYJAZcnsMvvrVi\/2Mb3Rse4PHRBcNqQ7i+Wo+tC4OcZVHRAnThyq7rRRkNS\/AMzCbMDdxjE9MK0JlzpFw9\/0P\/Ietpa200ZButq2IzGYhpkk042gIkANeVTQG19VpllDflflIB41rLmj49IadWWSOD0t9w\/pBM2QNEVeFqjGYLtdfw19E852MpZY23Hz6XOPlaHuKBkJKYpBpxLZ4GHkjID+vTJKha6ewOE3AQuMm1IWw25nr2vLMNzrc5t40pmxnOTYVwk0mXZuIxWHCklO0ddC2K8fZ6PkDyRVFBkr\/BSATD825u2PZSy+6y3jCXqCg+AjtvnMRTLnEw8wzQGgCOK12U19R9xALWdJ2Ox3G5g65e9rnO2icXTaPlUGtMjXhtcjvZn\/naao6IhSIcO6\/EPhsm6AdsB+s5Px8K5wHlsrCVp3FPFIAPVDbao7vMEuaj3J9df\/8ObQM4c1kafOq16SkynlHNWEiwajAPoUnDSiVTe2rMahY3mFKDU9qsxbIr5InycK1d8Yor\/qyA3++Rn2Ks0LOrihHF0KD3md+tIeQqQyCb64QW0sqQHPydb2oxbhIz7aGvMiTG7+MGzr6rcmNr1KU3+vsgCx2Q\/+wF4\/hZnkeoIXeLB+sqz0fRm0+EWJGjp12SbuwwutR7WeZLsDPMLsOlC9DmvuOsZzSXnDRn7gnYokUUSA0A4PuPm5Q0PsqdJ3tG5dnMc4qlrFEs94joQFGVPVzNjVobQJ4Tr4cCKT0zB+D\/fWZhDcyu2B4uIBMYttpBeGIY6WBanWNi7iYNO3clxicRamQOvllWDDBwOE9WluounQLB+MPD+mt9XlHILuE5X\/JxnBAU6WBsT5f+UubPR4URmV\/TDZdM2HcPzLGOaX1sa9namfRUhFMRR5OHmBZpBKow\/qKWcCjKuSzJlAld+\/dP1P9Mm7aB4\/jtKbBmtQs8fIEzIxcbs3GXy2bg4m8J4TRDoLoMwzTr66GvqgMc\/87IWMQf4ABga\/Bzy\/L448zQnBuocEgnhfOBYjh7BYXOYXptxN7f785ZuZFfCbgpKwLnSecjCgmfszAKiiJPB5ffVT8\/90+ZGxQXQ7WAFQGVDjsDLjuPhBqSghLrew+OMy\/qYIBZhA\/V7diJKah+tol\/ceEGA3bO4Khs9tT+A3CzqlFjiipjdmD5XLIuIuxB4PkuGWy+6EZmv\/l9JwlOaN6u\/LCA7wb12B4aiGEP6JlBFNSjnKdv5a8lGB\/HMUtQQkz1DuYOYBm1PiTL9OZEf7TikN3t5TAxolvWZXKPvZeuY42SF0A+fXthYjPSkG4jYweYNeCL2+NVpdUtwmY4PIWuOZCAlqR4VAwM3a6idV4zwO1\/npgrbPDvyX0jISmJKZZR+QurJZ2xCjnpsBIiFYZb2yUbVE0jtaWBXvxjBFLZrCRJjRvBI8K2DWker4eu5FrjL1FQUzotv5t+C213\/Z6Tx0gQjEJwukX0n6IgBiNQDvkmkXePu\/n10hlS8LDKuwa2fDHEUFTFE2Bszvrx9oaPL0wrhiatqDzd9BCbLjk0hRcBzAIU\/1qae4RDFNCUHGbk26xRTt6N0qYEjIKRng5Cg85ooGCsNH5vl1zI53VtQbtgruvVssCGrCeITCgm5RXFKiZAfhCznVQOupTBeLinQ6B6xKTSkV3yiH\/UD8rCpxZ\/P1jTctIPvwKUAAhVZYT0nsJxF14bX8n2la\/97uG2N3gTfW8ZgQ01QaMq6UCek1yV27dKQGZsrVf2VMMVExXX06OA1kkhOjoLZYaF9MIkHsbBUIIl0BTV7yUwE\/wrc1TWymcDOmcz7qWiehxhIX\/iRkj3\/GfeSUtE\/ZXsLOHVc4X5jCg98Gh3jXY8ujlmyChYQbM4xgA4xvb215Q1ufofD4cb5RMgGRM3shT4K4rSQeyJ8BVyK+Lmu4ZVY0I0t8Yx0uyitDZSuAhh25J27KqkNBcl9gjQrkJMNvZZbwN1Lv39GhggY+E28yg0+nFrCb\/PLwXP3gUBA7bljOncPXiiOWwrjlxTo5F3QXY\/bLXpi2z0kEWHg+9id68ncta68t02+OsP5gkta7EhypftSHTCwy\/LbOuUyB8c6mWKXUgaiW18qXkqmuEIoh\/FaL0ffOryz67gsWN\/sy\/LNYn\/\/OxOrU\/6wLiCiHpVwKXuwRnLTWhUK4h8HSeo7ghUAQQu4y41jPp+YGFTZRY6xT0Ah2+fv2E0aVHblSbtuGDUMYuO24dHHvZdhD43sJJCWi9UYCbAbJwjxrBy6BemNRLSL+l1Eoee6hVVrYWZyi7yc9Sshdv7foLsIHF91THDo47TaVcTatlCbQ2pKZEcIliIlvLtyn0xeYsERAnvt1Jw1bYcTAhPhXboZkl06wsVDyyCmDkslZbAB8OIqWZbtjw9FjXg1KjADK\/nyy6J3JnrrnHK8AL6F1jR7N8c53pLpBBCe14siTypcAekNTcNdFkoYsSa0ch0ztxAIh3Re5\/YjH39BmJUw+GMIyr8AmJ61dgx4Sfuw0Q7X5HpwOsAxj534zy62OeRKDHfXdhfbbAdB2AdaYbPfkDGhJ72FI5C6A9t7gg60D6+vuNmVxQN+gm5w7I9eVzGMhgkTGgNxqE4Gl\/OgyVbHBoLMK9808zCO7FVoa1nPkOp2SbQ+agpuKRAK\/bEUblrtZozlA9FmRI6jAOzFA3sHw+CMYSZ7yhLrLvo0cfueQHYi56+Ds8rVkCs1f275DjItRfLlPwkw\/bABMIYwy6kvVwRUw1o3+LMM7fux7W7tta9eFnAcDf+09LXiN15wKQvp9I+9UcG7jkG245tYtH+EX4O0nTKKnJmTrqn8axfFyLIp3gW2Jt1msBan9KhNP+et\/FqyTcWnLCm7YAyOToexwVwtD4SZVe7GN5PSrOoToR3YfwnCuqYWrsb9rqXUFxVz3z3Dv1nGNi+7BxK8ygmV1PYlyRccuhMh+rYvVPOMpRv+JCyVlTitY\/myb2jMYsDItnyikZPTx4LB9Lf09hggNJEMfG1Xj\/if2BP2Ri4pBLW\/BDk3W314Lu9AB83MitCaJxrWUk\/0VjUzAXIzAtq9GKLhxcmgS1jpiKESBernsbdphDU2xUuRQEBJpvJ2i5WePwPDSe5lw+MDfASB5BfLYEtdFD3HKZUTQU+H595OcarwqIpEpKnQI1aI07jnGDpLj7uhN7qgEyWhvVpLtY3EgVksoofokIOLt6SbtQscalJ9G4CTHYQy0\/GWVWMV92GakTtIrojGVCZbJ4wyT\/WCw18iendyiWknjbEuedmI2TcTiJ+0K\/HQYxogSFHFr6UYClLPGfP8vTbJRt\/r98LdMdEfnymkxUI4Z7GZTgxVTBuW0Dks9xgz2Uj8sUeKmliSZolBI0JyBnMlVp1+yvFZLsssGJc8rNFMBCMk0ZdJ4UTMBMRl0oJ5mzW36+n9zpA7c6dR4xiPnO+5VqHQP2bdAd0IOAbEIrZIvsEy+QsIT69pxfR1kAOcgmzm6BpbPwZ81PPZ2TLF6eQVbacidTPkTtkXSCWToevJKnvmt6Lsov84AVmHumPvBbSmDdX2sOyHUQEv3GnsAuwnGl85YoBMtsRWNJ4fT5HINmappgdWtvEaNpOBogpdE32eImiTnNwpIqgE9r8auzMSIXJ6NvrXMB33LNFL6\/29dp\/auq6UHPz7DtvmJ8jydUPCAbFy2MmTIUr8jCD9ZR1M9Jg52ZWzztKRSKUWcvcBPnrRK36N2XaoM1CgzjsI5eT2r5PWWT8yv2dCeRr0DUFeWx3yomdeG0PjqZ1X\/z\/B7NcceGzlqznv3kmqvReeASDCIfVOS0JWt+70G53NG5cLamuTmUwJG\/LWzUR\/QEs5DDXFQ8jLIT+TvyKvZw+e8bJGeYmbtwk5VG5hTFEBq7HkAygdFshvV5ZuwK9sYBIfpQrR2DNqPBcK5aj53EAQgkInT8wToZ7Q1E9i1gQ6FXdi9Y9FTGtFbDXuCnY8Dg+QFEdlPfeSIZzIe2VcyJfqC\/83QtLCzrh1fl2KAWNNN4WlcYZrT1EkiCQbAUX+\/pOT4i2mMLi9F+mMUoDMXlm7IJ+2zNzX7B9sWJLJoqHAvjurbUsd6qleIaUFji4S0Qw\/mS5qmTS3PzIgphAOamfdXbklJ3ZKhqw4UmRE9iLBOKp3\/cL4EM1PhUopcYwlt3h9i0cOFH1Xc1OLph5Kh3cv5w9j7J9SXtR3e2ELpBIDSlJNNp2Pk26zsdzNguLfyIAWCQZ7jVPTkjHe20pbx4ETYXGVI2gKk6FbyRHnJHjxDwVlOTU9nCpfcXNrH4siWEP\/aDl0LNTgj4uIwYcQqHLXpCKUKFyPSsym4E5WXgQklMu5fQghQn1RYfmQhFLrbLjpjgIc7FpkXL3AIMlt8ALwCD+PCqC2Ta0OTk266OAR9NM8nW7xCeRKdV+AS0XCjLgqjlJs0+6IVkfED7swXbZFkG4N6GRCiGf0Ia6wiOdU93\/JMTYIW+lrPToung9PJ5TnHSkwdJG7laWw3jnyTQX9RWUkXr36Hms0di4D8qXnA\/f6AoopOjy\/ARRrYEbTgKAEYmIAgamejm4L5Uy+H7WKCDsi7zdU8BN6WN46sdQfCHQyQPXm\/SvBVPa2\/xqR9sZ1j5nsmi96y9FJRgLVR+UXfpEzBl0OKoi\/c8Nzbl0p8Li7+Vlv9k\/lVKU\/VnrEXrKG1GPB1WZXmST8huAPSHQIvmBr3op8vgUwCoERpmDg+FbyAHOLEqTp0ttwpYEfeeq+OzYTByxZi53sSDxlp\/ZNpLd4BpJD6R2juTwkSC1NAjYn8lieHzHg5N4l6IyE1FfpRVaGZlGJRjnelhiBN4Xpen5XnByY6bIL9vQktKnURnmNNc51pPEa9PBP9Jaiw9ZCpIKOxIaaILEBDt2uEXka1TXLdzYJMowkyZ48Rdkep\/p2rngBwBgnMD7gAwcWs00kwC\/AKQEyTSgbVCM6v9jnAB1YJmgqYHy2Dj9S2h8nfdZKdIr2iRvT9s6bjBNBwH\/D014hKYCqdnE4ZjhUyPr8VkBr81gZUai8jPK6eyYIylGa15AQSsmrvvRBJLROtlnmUvMWeX99Ho6PyiPtdxUQlqkupeq3nhPYJVHg+z1sRq5gOF296xONcztuBuYUdsTT\/FeMt4zx9iNuE06NYnH+Z8ShNEi\/u4KeIvcCto39zmSZlqFaosR+f\/eG3awF7U27yADo9OC8YFDnRjYiWSObuUsPTw3juxFg6k49LRDS7JbaFFv7TbmlLU7kLfjMMa\/9s8RHwhh6taXGaf+YeHDG+9amMm9xvXBOOda+iiDyzqW","iv":"c8fff11c4107ba5ce5f30ed2aed0ea8e","s":"f61c4a8b28ac466b"}
Share your thoughts. Click here