Marketing
October 18, 2016
Sentient got on board with a mobile app release
By Sarah Jones
NEW YORK – A mobile application needs to serve a function that is unique from other touchpoints to give users a reason to download and return, according to panelists speaking at Luxury Interactive 2016.
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","iv":"19ee2f5860f8edbea32cc351d02c7d8f","s":"cc04168a7589cc2e"}
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