Marketing
October 18, 2016
Sentient got on board with a mobile app release
By Sarah Jones
NEW YORK – A mobile application needs to serve a function that is unique from other touchpoints to give users a reason to download and return, according to panelists speaking at Luxury Interactive 2016.
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","iv":"ce24de41fc9fc3ca6ae1e8c51e2c2553","s":"aaf74785f019e9e3"}
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