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January 5, 2017
Jane Loring is vice president of European brand partnerships at Playbuzz
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","iv":"a8e224355615aa2d070929cb996548be","s":"642e8da2da55cac9"}
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I couldn’t agree more with this article – Having worked as a Brand Manager – we shifted our focus from paid display advertising to native content and saw an increase in readership and hours spent with our brand at a much lower cost.