Marketing
June 21, 2017
If brands can foresee what customers are going to do, they can serve them better. Image credit: Pixabay
By Danny Parisi
NEW YORK – When it comes to customer service, brands should actively search through every aspect of the consumer journey looking for ways to make the process smoother, easier and more efficient.
{"ct":"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","iv":"bec964e66fa605b20fa7596fd88026f7","s":"e769791cbb022ff0"}
Share your thoughts. Click here