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Retail

Luxury brands are increasing visibility on Japanese app Line: L2

July 27, 2017

The Line app in Japan is a major tool for brands to connect to consumers

 

By Brielle Jaekel

Japanese retailers are seeing slow growth in ecommerce, but brands on the popular mobile messaging application Line are growing, according to a new report from L2.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  2. Dior builds five-story statement flagship in Beijing
  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
  7. Matches plots second act under new ownership
  8. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  9. Ennismore picks Bangkok site for first-in-region SLS Residences
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