Columns
August 10, 2017
Jaime Bettencourt is senior vice president of business development and account management at Mood Media
{"ct":"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","iv":"fba35eaa65218b7a0c10c2c13871ea3a","s":"4a696d4a9b0e2f2a"}
Share your thoughts. Click here