Targeting distinct categories of upscale clientele, Taj Hotels Resorts and Palaces has upgraded to an experiential interative home to build its online business.
The new site at http://www.tajhotels.com aims to be engaging and informative, with a focus on imagery, segmentation and easy navigation. A new ecommerce portion is supported by a customized engine to make booking online more convenient for travellers.
{"ct":"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","iv":"9071316cd8332289f55fd9cf99d2bb5f","s":"8d74dacb74c91952"}