Marketing
February 20, 2018
Snapchat's latest update creates a rift between users and influencers. Image credit: Snap
By Danny Parisi
Earlier this month, Snapchat rolled out a major update to its user interface, segmenting brand content and user content into two distinct pages along with a number of other changes, to massive user disapproval.
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","iv":"6b1f365839fdf353ccec481db5cf8c6d","s":"a14fde4b4df1e31a"}
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