Marketing
April 10, 2018
Predicting what negative things consumers will react to is difficult but essential. Image credit: Kamdora
By Danny Parisi
NEW YORK - In a time when social media allows customers to voice their criticisms of brands' decisions at any time, navigating through those crises becomes easier while bringing on new challenges.
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","iv":"2a41a94671ab1cb5bb1094dba1791540","s":"91268b8259fed9e0"}
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