Automotive
April 11, 2018
Mercedes shows what makes its brands. Image credit: Mercedes.
By Brielle Jaekel
German automaker Mercedes-Benz is putting visualizations to the words that describe and make up its brand in a new multi-tiered campaign.
{"ct":"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","iv":"83860dab0a931856743891fa6540c9ab","s":"5675b3c4f02f3cfe"}
Share your thoughts. Click here