Luxury Daily
The authority in luxury news.
April 9, 2026
  1. 62pc of UHNWs now worried about geopolitical instability related to Iran war: Altiant
  2. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  3. Schiaparelli begins Harrods takeover
  4. Gigi Hadid fronts new leather goods campaign from Miu Miu
  5. Fondation Louis Vuitton to host Alexander Calder retrospective
  6. Ryan Gosling vouches for vagabond luxury in #GucciValigeria
  7. Perrier-Jouët signs on as official Champagne of Metropolitan Opera
  8. NetJets developing exclusive-use terminal in Augusta, Georgia
  9. Lancôme seeds longevity-focused skincare with 20th Century Studios
  10. Phillips forms exclusive partnership with luxury insurance platform Wondercare
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Fragrance and personal care

Top 10 luxury fragrance and personal care efforts of H1

July 12, 2018

Guerlain's Rouge G comes in 450 different combinations. Image courtesy of Guerlain

 

By Brielle Jaekel

During the first half of 2018, multichannel strategies and digital tools have provided beauty marketers with the tools to connect with consumers on a much more personal level.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. 62pc of UHNWs now worried about geopolitical instability related to Iran war: Altiant
  2. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  3. Schiaparelli begins Harrods takeover
  4. Gigi Hadid fronts new leather goods campaign from Miu Miu
  5. Fondation Louis Vuitton to host Alexander Calder retrospective
  6. Ryan Gosling vouches for vagabond luxury in #GucciValigeria
  7. Perrier-Jouët signs on as official Champagne of Metropolitan Opera
  8. NetJets developing exclusive-use terminal in Augusta, Georgia
  9. Lancôme seeds longevity-focused skincare with 20th Century Studios
  10. Phillips forms exclusive partnership with luxury insurance platform Wondercare
VIDEOS
More Videos

MORE IN Fragrance and personal care
Lancôme seeds longevity-focused skincare with 20th Century Studios
L’Oréal Group finalizes $4.6B deal for Kering Beauté
Regulators in Italy probe Sephora, LVMH for youth marketing
Coty shakes up board, announces resignations
Puig appoints new CEO
Sephora teams with F1 Academy



RECENT ARTICLES
62pc of UHNWs now worried about geopolitical instability related to Iran war: Altiant
Gigi Hadid fronts new leather goods campaign from Miu Miu
Schiaparelli begins Harrods takeover

Fondation Louis Vuitton to host Alexander Calder retrospective
Perrier-Jouët signs on as official Champagne of Metropolitan Opera
Force 10 collection leads Fred campaign