Mobile
July 27, 2011
By Kayla Hutzler
L’Oreal-owned Kiehl’s is implementing location-based SMS messaging to offer busy consumers news and sales at their local Kiehl’s stores with the purpose of driving in-store purchase.
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","iv":"8291c475a75b2f68a5f939da25ed9027","s":"bcf45cc51169f928"}
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