Automotive
December 13, 2018
The Lexus ES. Image credit: Lexus
By Brielle Jaekel
Toyota Corp.’s Lexus has seen positive effects from a high-touch mobile campaign that leverages artificial intelligence to tailor advertising to users in the moment.
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","iv":"e3702297bc43781e7bdc86bfa2df4013","s":"e6db2884c1e1eba0"}
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