Jewelry
April 11, 2019
Tiffany & Co.'s Believe in Love campaign. Image credit: Tiffany & Co.
By Sarah Ramirez
CAPE TOWN, South Africa – With a history spanning almost two centuries and two continents, U.S. jeweler Tiffany & Co. is staying relevant to younger consumers through initiatives that speak to their values, without rejecting its roots.
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","iv":"39f79aa5a697ddf66abaaf25e502a258","s":"de396be6f96f5417"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