Marketing
April 16, 2019
Almost 80 percent of mobile shopping sessions come from unpaid sources. Image credit: Swarovski
By Sarah Ramirez
More than half of online traffic to fashion retailers comes from mobile devices, but an overwhelming majority of views come from unpaid sources.
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","iv":"bbf293b2a0d5fdcef52b8bcb97b4351f","s":"0776bf4fd8791ce6"}
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