Marketing
April 16, 2019
Almost 80 percent of mobile shopping sessions come from unpaid sources. Image credit: Swarovski
By Sarah Ramirez
More than half of online traffic to fashion retailers comes from mobile devices, but an overwhelming majority of views come from unpaid sources.
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","iv":"0da004cf38d31a22c31f65bd32dca8ab","s":"0c418330bda1a12b"}
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