Marketing
June 4, 2019
The 14th season finale of The Bachelorette was filmed at a Maldives resort. Image credit: Shangri-La
By Sarah Ramirez
As the amount of content and advertising exponentially increases, product placement can still be an effective way to reach consumers.
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BM+dBTIx3mebBKZ1MZGstwhyFppBdBon1uKmQgMz3VUyabqRCE\/+hkVhqiybuxMksnFFlQQH+IkfyKSJsc+U156dUeaWRO5LPoHixXtajQONyYFAExLYUPnKz0ZtVmC1S5i3ztVLjNbxEuMmIxpUCwyYklQPg5I1ubxp17EvWjsYbF+V3e7vGuU+MButPAk\/AsHQkGz2ATS4aRdCgj1R+0HwPmKUFuk0T\/NBeEjMXvnqiF94Mw\/VoiBd6GTJIEgs4WSxZPR6S8hxOJCjqSI\/VA4cQ+I3gVQ6pDzXODR8CK9j2tFG8KKax6WHf79J+UJsTllESf21LGFzqQRQwhX\/zAVsNaBfnVtNXvrHmdy\/6lotVhLRhDgS6JL1ZE4rNyjju6nzo0egK4NhQp9z3reeq3KHovjM1wNK2pn2z1hJ6f0pkK+AeiTMMPh6TKNqntQfiFhlUoJcuwdP92bnhCawm0XGLfoBw93mTkR1ZweNkeOk7CP0Y7PajILFsiCGZM\/Ge\/zMIHNjldDd\/K0u60iR80aMSz6fgH30dTlseQtkDzQGsSn279K8PHdcWZv3kobCPAEpAmZd4pbArp0Nf\/7KgHdJ6zq1Y+aK1Ys6qBomZ6gSdDPEAonjKbPvlhEF2z5MxfHU6mmSdruQMV6AGbzmUGfD8GqTpfv5j1qlPSsnAIWAbyAEVBBYEyr2UnmjuAPRMBXnYqZ2z3fZmanZarh4Yukz3+6GsHa+L05SaPmiKw6uuEXQ0QV9FVfdHr3bfh4O2KmSi5DDFY9QzsKc6+\/gGji40iw6C+COYIat1I670Z\/\/1d1lWH38YIm9YytegYiejEuk2e2vvua7zbhsv0X0mmcwT7N0wGiZeciIuMO7pNKABn0TjTHJ00SU2mMZ0PPrReQAff22rl5c+auQOJ49owx+1W7ZevS5PY9n8t7mr3vPuJQsullc30ZT40m\/GS55GElZ8p6GTLQ5CeictP1+CSJNYEdcANV9pnBCCCOsYutF9I7iUPTdF0kJThdU4A6yCjB0LmzWDDT8VcIVKMVA0pDXXuo3vE9M1wPYskyX\/rrK+m3l4euWkWpoJxaCmJNPJJUfJsHv2ssVXvGHkVUIPN4LoAmzEChcYYrRLkF2IC\/QrAAg7XnP4y56JEIxFrkT8OvRxa\/wxhOqXR6aWo6l\/WToraMRa4oEjgtZebezU3PCU0ZYk2g4LchcUJqgI9Y929vM8lyqd04z1LLVwXhyI1a1\/dQVLccXyBp0+XtrRqbTsKan3oPJ1+lx5xca\/23nDqpOUk1bcAfd8yygTnywqLOtx7Owth1GlAIhOyt8UeYC3WkOjRb6vxbmO\/wrr3GKmkzrp\/NfI3tQFrIwWz+u3FlaYfR3Bn\/Bw45\/Dsvp6qQk+P3Uf5MF\/2nZlV1g40JigvcRpA0nTxRvw00KuvmIpV2gNjb\/6\/6b2t+L+c9AiimHUv2XCDPp54wV0mex\/\/jbM+hI4NIJCTWcvcnEvLmh676wOkqF3ksA\/xGwrT\/Du\/\/HDNQeE1DC72UcSwQoGu06PFQSQ+AWNxtaRiIQasv1dkBqW7GwBPHa64F3Hz7i5NjBt9AlepJjXc\/GC8s4jWvi5MMlxt9wtxtfvqEjCQdQF2DZr\/IWMpRY8ohwpQt\/gJkUrZyGj3Fbd+TSYryGtmcroJQjoEEAcKuh2qAEEiw5jQOUL3cWP0dXBNX+NQtc6spxrean5eRuiGkGykyE9FEa9vrCzw4nsaLl2O90aqIC5JMAaVSWM\/1GQKCngi5wo1DnHR9Hs52sMwrhsUDmofaPZx2fzX6dvKErVODatnGUFLwthnpry\/rc\/m\/XMH6Im7uRSlU9qz6jk+6Xr9hNtCm7JrWWuhtBgMqFmtCMmC+RIK\/rhovhE794TnG\/15iWIE\/uXU2d3glcGCvKfUChIRpJYvz7e9Uk8Bv0MG9+FnsRXvP23fjoQG\/aA3sSmsLPPXRXbI2jDGXVldtjoQFsRVF4HN8de0LIb8ePGnjth7S0HbX0GZ3YniCExVIhyMbO3jY76IhBPEVaHC9Zm9m7kI+ByTXAiGdA5mBu1zM8kcgtcpKdkF170s\/xOKN13GS3kQ4zFgixLzZX9lty\/iacaAOZWe99WrOf9zrnlMVQaoi7ngWNcUUiiGG7V8mUzXcVyar5iS0hao7Ff3YNOiW5RUY\/xpDLWNqsmMD0h9iqSJxT2lstIculYv3I2hQmrzXCeSMvbK7cl006XIQ7mqYD5K4ULcd2du7mmTgorkH\/16uxqgnMkbq1m8HxrmVdMrgYY0twPMXjqDYxn8Qa7UW+XFdipN6HoIMhEWIynrNs7wB+zLE1MUZNlRbLZDiQB0F9MWKpaldDM2+oz5p8DbH9tN3\/P7Az8vWmr1tMGonRhcX+X8x9n3isGqNQ27798GzP2gWm+VcXYs8OzwOCIb4sNNzA+xa5Vi4\/j7sbGRDtbEpPlypl3zv\/907NYy0s0wMnDpKt0hct8WNWDymKrhj8MgeAx44Y7Eriq9L+V0SxgbEOkgsfNIT7ErX+MlaTRCw5OEzL\/nSakMo4W2ujOtvf7VGVwQ5Dx6sU4aj7TCOZkB4zSg3Y+98QNDJaJ7Oe1PVVGdIjpF7qMlu\/YLqT3WAzKvHL+byRtT+Nujnz73r0jdlePv5j1rHvi9TvwuSlWG0cj2bSiXjkAOsvE0tNlrUEIzrMB6nDvGfYLJTc2g4G8O53QyCAScSXZVT5eGSBNkNtLwB0Xx+vsoydXquJ0gIsRGP56nhLKQ0aNIc2Ati74AI8s6dsYkxv11D82eGwfImLngHUzGV+tpTZ+M+fkvDThXOJNCWA7UFhyh7Q93x+G8HnQeSFnlG2eu7oTEL+ZR6iQVmWTTTk29K8bPMfypyJdTh2+ByPtk2NMx\/U5k7aegDrhkU2t5LyQ8pdlL9L2r4iW+ii3dw+IlJ0XhxAg0FsParf8A\/Q37FziQoagE4GSiNJaC3IWY2SJO+iPlXTWimIWbCtJsiegKpm0VWCKtYg8xggHMnd4srMf95FxZ3+SESU\/8djW1o2wlqwot8AnzqBKNdek8dvqq+LLLN87VUBOHFVE0hegbnr4OHeexcJhPPseR9nN86URuyWWSbJ9o2peXAfJExwKBCJW2RwdsbW2KNxD\/4pVuRImkdZVF9joYtJdyusmy\/uWLmmgyYMy1LwwjDDju2A6sCfN7RSWDzTNrFs9ntdRgeTSSV00frrxSTWRRFTXpHKmo6IHi0j76I3HJoN22z5eJ7zibE8VObuXLvkgBEA0yTMAthWCpXKSvatrN32YliOy8c+bRt7XNgMKW6f900lUyqSiC7niPzI8fqTufFS9M4Wv3+gIfwd+O779tuQn0NkQG52lg6An18PC\/3OmEfRNb3v8YBBQJumW2V\/gHvseEDYl2aX6t1KDr+DUkrOAhssqOqYiIUzvv3BsKXsaZUYWPyh4O2F5XhWlV4UXw6zeW0Jw6P2snvQcWdr9Ti1WeTCTqyPlaHDCFH0JbEc8y9vIMpk4IoVRceEbsN+7NNny3RW9qhg9kn+HVYaS97FZUtckCAHmcPxDTKY2vMcGd0VSDuIXLN1om+xE4+k1vYF\/BZ4Cvi558LwChwIDHIycbPmCS5GU0M+QeQYcXWbCggT\/4lAiPSRim7w2bznzrvQ8zUllmJE552EmnICa1MpkGcZ1kDADTO1vkAUiPXNeJ3azCim0dOt2DNaO+2MAzsiO3h575ixooD2dK\/RHr\/jA9PdSJSvB1zjNFiVmuDfqSz126RboAb+ScMO4Id0IKLrJfJh3uaO7jlUErBJ8dBEvefVJdgGD4j41cLlNrcyqiqhFHGXkJn3jDNyM84KkdFxdw+pQsRQa2uEXU0rY\/bSqE8USsRROm8n5Ecwt4EK2bZ8KaSDSfkm2MA6RFxGfFd8F\/XO8b2G90\/yc2F34dYwdL3Jrkv79EQewnOvAFN7vN0ajxDts8gT9rBdo\/YEDblp3Lu6RN7O7nez6VUYVWNaz1Z34T+UcXXuvNUGUTve\/Pl7Rq0RDxzAscwcVkmldzo0\/xt02c2LTa9qlOlK6QgNsiJRGT7v4KsCQj1dUCF\/i2Cr5dmdsj7bc2BMlxiDV6rgHLfpIU+cQyNYq3CbHgxfo2ARFjcuKdCZsGerFhCqnaJE88ZQuCJnh51x5LoMExJvPNyXvH86jd4pYJi7tAnTww6IaQUC6P6Upo0fIjzsczsY5atfzVUjFE3WEpsnTsryXsU4bHeztCcm77urHbmJirvXCpt9x+Pr0fF1QuHCMXUzO0Z+tQA1kl03A0VfQMA8xd0GNiiboiCiNA3FutFtUdAvDHNNbxr1MGSZriX2Zp7aatDcQukGHSz3CAZeHmHXB7pZSRg9e\/J0fDtxGi7KW\/EC0CFiw5ctMA==","iv":"ed27aaa383bf5165624d3945a8bb08a5","s":"21988faad78df8ed"}
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