Marketing
June 4, 2019
The 14th season finale of The Bachelorette was filmed at a Maldives resort. Image credit: Shangri-La
By Sarah Ramirez
As the amount of content and advertising exponentially increases, product placement can still be an effective way to reach consumers.
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","iv":"efe66c0edc6a18e1389602eec326e7e4","s":"eb03aefc99048ff9"}
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