Marketing
June 4, 2019
The 14th season finale of The Bachelorette was filmed at a Maldives resort. Image credit: Shangri-La
By Sarah Ramirez
As the amount of content and advertising exponentially increases, product placement can still be an effective way to reach consumers.
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","iv":"96fc6f71cbde2235eaf62a6c60fe10df","s":"724e0b324bea10f6"}
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