Media/publishing
August 9, 2019
Hearst is experimenting with targeted print ads. Image credit: Elle
By Staff reports
Media group Hearst is going in a new direction with its targeted advertising by serving print campaigns based on what subscribers read online.
{"ct":"8QvyVUWTpI54DbW\/8HvBOULrYNyCJF39S3xkfSuKUzp2Y8mV\/5KAYgrB8UA1TOKKFpYZJqRO5DxaR+d2IhVbZ9cS\/Cd1lOdIA5343s9PBC+v2FXx6XA920EVproq1GceQjbmczgnSnw\/QySda2vLU22PwqZExjwCujI6EtBiWnQGWzrbEJT09MNXXaKRkDiPaZXyWVDLoycSX7UGzxSi4P4Ogn3bIGx3yCMsL+371Q7E2E9pjTJV+Lc94rSVjqBIh+bYHF5OA6WTSsiIAX9EM1qWg+0t8OTbugbR0pD9qeieMXH+2CjQqa7dsGW6iirAnb2W3YjiAsmRmpcTG8XFHzMwqP8TOoXfBF+LcqZfzLf+ftraN48peS9k7OkypqS7dEzPvltGtohkQ0R4xHEJ7w+XQOSz9OY3hwBahSyiKWAfo3OfGRAMCLR2HGV\/xS\/h7i1U7bQHJb8rlPmnqXbuHFkBQnlkan96FpHMCQwoazXkzvVVUufAF0WL4NwEKyQeUKUQuBcjarJFe0ePWilnBy8YkX2eZUWaei6BL4g6xaMj8fF2WC8z1+Wq673zxlc6oOkcZRJd31TjQBGAd5lXNo1xFoYi6OfZ1S0cNLBrz+DyJkxG0enFTqmFhNzQvB+NaczIDwrd+jHI4p\/ZdNLh8k1\/HbYSYH8YC8RZHFm9DSgPfSlbwh6fx8UuHdcsfjb5Z\/Dl290OkzLn\/nyUK2hr\/A\/CEpp94iHX3Ja8qaxqvA0vfiqpsFLgH8Fx8X5m7ca+1fwjaocvAwX\/DJqoxnaYDEzrjYCX8PPlPpdrArx+FTpZC8OtQ\/tFTfVZEJZv5S+kiV8eALrocyUOtrkX2R78nmagMmsB8kcio9QseKegaUL4uffI0BGHPJhKxw68ivyou5WskLm7oj4+edtAHwc7yDZcBj9Wi3U5yADcWiG22DfBi7ZzzrxuwOhig90rR\/ElNOKwIk3J5dpfGszl\/YKj5FZDZ7Ue0nNA6vALYVdthUx09U0A5iDNyUscn+y0EG4eBb\/qOujs28yd11w2e3+uBOc2geODG9kfzAqXbw9GJMYeZWdg92uJcxI2XB9UeJxlKqUYSF4Jt9AEjpUJaOAV88ZmaJ5S3y4NJHuq\/Uq57lxOb85zo4qIay\/HjdmUkaDpQNGEn9pK6bz3PkW3tPE5os1L\/GU9lax3YHrFdsr\/Wow9tAPVlVF2sOnSeDVjiqhw6341nZcLHxHARKXRuo\/3OK3k9Eadtvpvj7NMvwnlINgfKUEvstnv2qvXkc8NbTEBIFGkcZeGdmGAtFQvgSAIhbwW4bEO3OPUMFl8eT\/2RMg4hRm\/2NI32qAN8VFstJLasSCQziY7Esy+9Sa1ypYKsI1\/TeQJKtIaNHI9O2HfW83m80NdbB5p7NLAAw6glSUlELGPwdaJTTKA1qF7cK\/OvzaCUOzcIVmCXSQaoQXi3TN\/ZV9QcP4cD\/JQCVSP7viD2zMf1dfQOiybM9kFe8LsX6p+q4vugZElZvXMgqdaH8O8qTQgedrPlAnyQuiF2gjVWlKm7faAhFhmLNo\/hVZKsIVpXyAsI0ogyClSk2inK6oaHxc6JM6J2hFCDmM\/2PA33e\/8UP4rw4\/o+N\/LOIZoLI0xgJu\/tnuaA4665wyjAa94q8O8K8yy5RkZdq4MvU+h8zxX2wObAw5xcfMiLJiCqw0HEIEDXWXrjJL5pLKQbNFiZvH2CpDi8y686Mh5tl9r5YgpV1+tNWh3PmAZxJI8N51gfEb7sT3oWOWnHEqWzJ0JFTFkS\/inL84EpHZb03paDCxuayryjLHqs\/uTj9R+GJr3yVDbTjEDqKsNdCYkjkG7LSBc\/LMeTeVclghpnqqOG6SEQ2\/wtaROiOR7QI8M+CsJ98kFrTb6qCOQamm9Lmw7rPw\/wKdfq8htRaU9Uo\/eKnT3iDx5k445wBQvaP9Ap\/wq1+o92fGF58fbASPrQTXEr9OyPatyabrv+YgFq0mcUKI0cidMTidp6nI+yUhubt4aHE1MdysEhb2nbmut8htlODBhXOL+vam5F88UgYfTekh3w0mz7t5huOnepcJPkLmidGVTudJ3gGt44Z1uLCpsdPDVGQ36CrsrzPbukG\/h\/M0nHWSuebDkrJSowJ10xmfm+mlARm8cnpkATsp+uQQIwnU9hc\/ayVx7sTqXhFvs3uJ6BCcbcyu4H\/74kdCfiyuwentUjLueT3ftn4L81z4BbUL4pyB31elEzkscg3jDDim4lM1KQOPw9IGj\/rwPU\/XFqrRCixh1NuruSTTrqGoygyiLrQJLUOxI3Rhv3S7waxNFY4MwfcDCY1G5UWkc3tZ6JjsQ90hT3IgHxR0j1s2jr\/iXeRm3Sx7nHCZewoksqk5CmVoMTCP5PRh5gtPlCGpK9EUCZ9tvQnWmGHYNpSGXJuk9ehglPrmM7jWRppuK+4gt9B9Ek91VwmVoGs8Dbo0jD7Iys0zsEnD\/yQm1mHolfunsfIFoh1SOeavgt0B9l4QKvcoI0ATZTbqvGJJ+LekHqaimY0XK6hj6wVT0\/1Iq+y6HXIqcdwcQaExJcqaQVKCZaF9rjub+4x5ugIU41STg\/Gp4qy9xnbwZOK1LHv18Io8\/t6+ldocoXjdbHPmb8fp2xxgzFydckpTeLk+VfxwOx4IJTIQLsxmvNHqzWb6qjLEAJm\/CsB4Dr8BLoS1JkX+D1FnufUYiDZh5U48IP5CBCxIqHCGiGvlwB0WSaGGAgNl4PL1E4OvDhAwJKx2pevjATYX3gyEavtRxCBewgatGYCJO5H+XAAJYFrxOmezow3ySdnUGddvln0Lwz7QK8dsXj5fWrNqS1jcwaJofjW1y3mWt1vHIK5q7\/fGy+mdmizLW4fLoYHTsq4TCGDO64azQ5c4WpOzOtQPnOEIDVAOWRS2pUN18TzlayOQStcCsFO+J\/ccy9WuBc4+UkzMFUMC8Qm2Yodm8c7ukMwyRwSTF9aASdUko9gAQp9QJvviA+LVqccUtAUqpd7Sc24x\/l+eSar\/v\/6Ew2kkR87AXRAr195zzPUL9sjfoMpe6s0FPVe0FXfeDlSRFCLAnwERSeBtDdDF3w+Fj8Mcz7Xvl7SssKRZogtH1\/y+SP5EzzfuTZos4h6T9h+QBpmq+6s\/4VwvndGoISo9+0kBgDDIEjYvHmZ9hND2Auzk+ntyCAYyM4NuH\/Dha20zsPQsu8h9fXB2cBLhW5LZMn1RtFScTI4nXr+GIHmpv9nOHQXleNzscvBiL71FvF\/D1QpxvhIy+bMmuQ5Wyq7KRUxZirq2qD9UgY\/AON7rFdD1A2VcsfriBphq8zo3AVK9rtX0Di6H2QNTK8rE7jZxb9tietB+eNtisWR46vvmq+s9vNLG5QbcNAx2UoqO+\/TJpiXi8PGUDfy+dc4IumCUBwm\/GgQiXAGxHQ0WHd8D2MXfPUpYBfRk+ZW5utJCgcrcB1DsmE2OPM2kh\/O8pOuFRqhuPLQ4xdoovJ7fw5cPPeD0V0usJKW2cXAbqJXLoYvknqqvsQm13Kg\/C64DM5BkBUtnylic1aXxcm\/rjozYORwLQrnnHV2H5aaLfMrEEq\/zDA7tocf2P2kUmiMIWf5TzoY4Ndm8SvQQo\/6NVFeiYm3nnFls9HenrtVnskL46YkUH9dFVL2CcX9rgWXjNoCGPa3sNxw6C4YW\/sC4BiTujv93CyXCENN+bjRhWLmQtzUkMsDTR4KA4zX25zAm04Ce0jPu4auTzDh9XpiPv6npRVsiX6p\/PyNgATDNSk0Cy3jaasjPmebCmvHmWHETaScr8i6vwZ6i\/mZNY+jn3MkQJm5iNHqw\/nR71nne2PKZB2qe0+Qb35z0UjE0n4kwKr3HeWW4POgY0iPDr0Z6h03BKzRW4vJNoAI4L\/zemMd6on1JOJyEMvbK84E442NotPpsK3NesZUyYUuEDTrh\/GvBa6AnSetuPeEnLYbwiyWNNdK0p3w\/CV8ds","iv":"4584b7c0ad656b59f870b0cea23b7994","s":"0574f5e835fc261e"}
Share your thoughts. Click here