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Aug. 22, 2019
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Media/publishing

Hearst experiments with targeted print ads

August 9, 2019

Hearst is experimenting with targeted print ads. Image credit: Elle

 

By Staff reports

Media group Hearst is going in a new direction with its targeted advertising by serving print campaigns based on what subscribers read online.

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  1. YSL Beauty explores boundary-breaking heritage through scent
  2. 4 trends in beauty from Cosmoprof 2019
  3. Day's wrap: Celine, Cunard, Douglas Elliman, Bulgari, Rosewood and Mercedes
  4. What impact would a recession have on the luxury business?
  5. 2019 luxury spend expected to grow highest in UK
  6. Gucci highlights Ace sneaker in ASMR art
  7. Last chance to register for the luxury property and home furnishings webinar
  8. Douglas Elliman moves into Texas
  9. Sergio Rossi and Eco-Age team up for green carpet collection
  10. Sephora boosts augmented reality shopping with real-time facial recognition
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Hearst experiments with targeted print ads



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