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Media/publishing

Hearst experiments with targeted print ads

August 9, 2019

Hearst is experimenting with targeted print ads. Image credit: Elle

 

By Staff reports

Media group Hearst is going in a new direction with its targeted advertising by serving print campaigns based on what subscribers read online.

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  1. Bleu de Chanel dives deep with new campaign
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  3. Chinese travelers want personalized service, embracing experiential: report
  4. Tiffany launches new men’s holiday pop-up store as Manhattan flagship readies for renovation
  5. Introducing Luxury Women to Watch 2020
  6. These common pricing mistakes destroy luxury brands
  7. Ssense enters luxury dogwear market with eye on millennials
  8. InterContinental crowdsources local insights to take travel beyond tourism hotspots
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  10. Major brands share outlook for 2020 - join us at Luxury FirstLook Jan. 15
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