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Home furnishings

Sferra tests US direct retail waters with first pop-up store in Southampton on East Coast

June 11, 2020

Sferra merchandise on shelves in the new pop-up store in Southampton Village, a favorite getaway for wealthy New Yorkers. Image courtesy of Sferra Sferra merchandise on shelves in the new pop-up store in Southampton Village, a favorite getaway for wealthy New Yorkers. Image courtesy of Sferra

 

By Luxury Daily News Service

Italian linens and lifestyle brand Sferra has opened its first retail store in the United States, offering a vote of faith for bricks-and-mortar even as that channel emerges from COVID-19 lockdowns worldwide.

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