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Mobile

Google on track to rake in $2.5B from mobile ads

October 17, 2011

 

By Chantal Tode

Google’s expects to bring in $2.5 billion from mobile advertising over the next year, driven by bigger and more frequent mobile search campaigns.

Google said last week that mobile is helping drive up its revenue, with growth accelerating and driven primarily by mobile search. The company reported a 33 percent increase in revenues for a total of $9.72 billion for the quarter ended Sept. 30.

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  1. Luxury Women to Watch 2017
  2. Bulgari names Chinese actress Liu Yifei as newest global ambassador
  3. What packs more punch: unknown models or celebrity endorsements?
  4. WatchBox looks for growth in editorial integration
  5. Dior dives into French Riviera with escapist fragrance
  6. Ennismore picks Bangkok site for first-in-region SLS Residences
  7. Sephora introduces new concept for SEPHORiA 2026
  8. Taj Hotels celebrates #WeTime in content-driven campaign
  9. Sephora grows its physical footprint, while other retailers close stores
  10. Dolce & Gabbana's new Light Blue ad virtually indistinguishable from previous efforts
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