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Mobile

Google on track to rake in $2.5B from mobile ads

October 17, 2011

 

By Chantal Tode

Google’s expects to bring in $2.5 billion from mobile advertising over the next year, driven by bigger and more frequent mobile search campaigns.

Google said last week that mobile is helping drive up its revenue, with growth accelerating and driven primarily by mobile search. The company reported a 33 percent increase in revenues for a total of $9.72 billion for the quarter ended Sept. 30.

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