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Mobile

Why luxury brands should give apps a second look as the pandemic subsides

June 19, 2020

Chanel's app lets consumers shop the look. Image credit: Chanel Chanel's app lets consumers shop the look. Image credit: Chanel

 

By Dianna Dilworth

The COVID-19 pandemic has caused the pace of digital growth to accelerate and now might be the time for brands and retailers that do not have a mobile app to consider building one.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  3. Guerlain Spa to launch aboard Orient Express Sailing Yacht
  4. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
  5. Presenting bespoke models, Bentley tributes ‘Dutch Masters’
  6. Estée Lauder Cos., Jo Malone launch AI scent advisor
  7. France welcomes first Case Loewe location
  8. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  9. Follow @LuxuryDaily for the latest in luxury news
  10. Mercedes-AMG partners with Brad Pitt, stages racing stunt in Las Vegas
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