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Retail

Digital innovations should be core to holiday marketing plans

August 6, 2020

Astound Commerce's latest report advises on how brands should prepare for this holiday season. Image courtesy of Astound Commerce Astound Commerce's latest report advises on how brands should prepare for this holiday season. Image courtesy of Astound Commerce

 

By Dianna Dilworth

Despite the major hit from the pandemic, this year’s holiday shopping season will not be that different from years past – digital will play a central role and bricks-and-mortar retail will likely be stagnant.

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  1. Luxury Women to Watch 2017
  2. Dolce & Gabbana debuts Devotion fragrance film
  3. Burberry bans exotic skins
  4. Estée Lauder Cos., Jo Malone launch AI scent advisor
  5. Kering to acquire jewelry manufacturer Raselli Franco Group
  6. Savannah College of Art and Design debuts SCAD LUXE research center
  7. Bulgari names Chinese actress Liu Yifei as newest global ambassador
  8. Gucci studies connection in spring/summer 2025 campaign
  9. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  10. Dior builds five-story statement flagship in Beijing
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