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Retail

Digital innovations should be core to holiday marketing plans

August 6, 2020

Astound Commerce's latest report advises on how brands should prepare for this holiday season. Image courtesy of Astound Commerce Astound Commerce's latest report advises on how brands should prepare for this holiday season. Image courtesy of Astound Commerce

 

By Dianna Dilworth

Despite the major hit from the pandemic, this year’s holiday shopping season will not be that different from years past – digital will play a central role and bricks-and-mortar retail will likely be stagnant.

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  1. Audemars Piguet collaborates with American singer John Mayer
  2. 'Writing royalty': Montblanc celebrates Meisterstück’s centennial
  3. 'Balmain Beach Club' exclusives go live at Neiman Marcus
  4. Jimmy Choo hits the green with golf-inspired capsule
  5. Saks prelaunches seasonal styles from Prada
  6. Luxury Unfiltered: Brand stories are the secret to creating desirability
  7. Consumers prefer ‘new signs of success’ over traditional shows of status: report
  8. Fashion falling behind in fight against forced labor: report
  9. Dolce & Gabbana exhibition coming to Milan's Palazzo Reale
  10. 2019 luxury spend expected to grow highest in UK
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