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Mobile

BMW’s Mini Financial Services ups mobile engagement with points, rewards system

November 10, 2011

 

By Kayla Hutzler

BMW-owned Mini Financial Services released a new mobile application that allows consumers to create profiles to share their favorite driving routes and tips and play games to earn points and rewards.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
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  9. Ennismore picks Bangkok site for first-in-region SLS Residences
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