Marketing
December 8, 2020
Marketing aids the uphill climb in a rough economy.
By Ellen Kelleher
After a difficult year, chief marketing officers are in the hot seat and must adapt to shifting economic factors as they make plans for 2021.
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","iv":"0c5e882cbe523845e2efcee2bd95718e","s":"cb6e15aab806e960"}
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