Mobile
November 30, 2011
By Kayla Hutzler
Menswear designer Hugo Boss is driving in-store traffic and increasing its social media fan base with a mobile check-in-based contest through which fans can win a New York shopping experience.
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1XWjNCZ0nQHsOD3GkATJ+qhelnn5w+wYoIDDbDp\/EgvrS1tR0PPmnTtuilRYekswmIgBRjanz0+DBQwwc\/\/afFtcmVYTdgIUQcIE7qpCcanBBuPkypQScl9T\/GHn1P2mTJLkVYOzcUauRVk+NMpcwRqdAhqZoGgHz\/XjeJSGFC72QDxo3TC\/dgztNOSu0Igllo55k8GYLTmA1mp8eyuYUN\/TSUG059pBDwpJ\/NSHT852BBf1BpTqJ1ktAixR9H5xhgOH3srhRB3661fWq07xeDEgMVZRe29t\/p8l5tsLmaevdJ80ANzdiyp8USuaM9seNlzj87uSNwQGeSQK6ElKG2CyUQv6+PNLuCIiBWJJo9cGDDaieng9XdtyRb6ZSOxFASipq\/eIid0pVqiqQ6ASZXspvRGWVkBMHaCw++kAAt2\/UrbWImHFopsjD3XjiO1dQk+LXduZscL6q6dmZfcg7WVhL5B3RtN4E44O6WiLLIu4KBP+hZv9MKVIhSAAdVapQw7TjVEd6hw0q\/vs3\/78jQz\/XI+qgtFzSyXCK7TKsoH6sdaQdmHjh0c+XCDoq4FQ7M\/eq\/9X0J\/bbsA21jJuPOcR4aAydZkfaOl7H1ficJvgpOdhFgPlhz0pR0lq5shvYQnGe9yH90JWvEAbSV8wp7EOMHqeDl05wd2Hr23MEUE9F9KXBJ5DCqbA+\/OVOHDOilhscHk6EG9FEX70zL0F525WI4Whah\/brKrGQobh0EY8A\/UFbG01xIY5vORjuuKUD7zVl\/dkq9KTs+ZPobC02uGRb0T3\/sEl\/GJCpqoghK\/qG7i+zZq109lo1yjqIL8TAvtZzPBQIuerZYxGgNBwEH0F7pbXnHpPsG\/HYhmR+tyWSMNZfiGZcp1fhl3+K24D7EU5jdhKLZciBCc+ocCMZUgu8c8eey3dLIBwtnQnkGBCjuqKEEP++F50F48oaOguiphVb0lPRcC31SJqaeLPjr5WjdZraFb4TZO5pR17gcFM2ur3JLBgFH8i76H+TWBy4bUDt\/IwqvK0F6HtsFWiBwXTwmOnCaiSLXJSvRlQS1TVV0omJQkF42UwKeRWtpO9r2iCoTGBARRkYVufGZ\/wZBrWZ9jrt5\/amB\/v6dtOiT741Za7+PMUFplvP+TfMva7pz94sWmAWmUwM+bgNXEkQ2ilsHuiaP\/ptrdCEGfOwM4l7A7DuRpaXNabFI+xte5Gmc8cV9kgymIlXICtt4nHHJLrNniGPHA0rnhbig4pXVM\/4UuTTkpPQM0TeaWfVHX0S9YZX4H50G+e2baVfOENyR544qS3i8B6fGDPOqpzoAIOHzGM9G6UuU5rp+NhCfNNgvbQTuE9IB+ogyKdJVfn1ijyzopw3MJbpEVRINfdwH72z2Z0cl9z\/0rCjWC0C8+fYgMlHI72V2BoZIU0kPN8+1eRFN1cdzxH4xG+Ib4T6pNr81T3CURAWeztSz7qjWvrfZ3LsGRvnRNBOVXJxVAHn+nIhvrBXbvB+TCrrYIi39nQU7C4N85Nn1RiBGXKssXdjdM+BUXyIoeN4RvgZJjZub2pcmthRQCpChMRo5D4Qe1t0139h156tOdwB\/yhvfZtIOmGp3Vzv0R4\/zE0ljZaNKxInIAgdtSk6sFPuSS2l3yLQ2frg5rJc9vufYalQKeqoQsIN1rLKRETwk4zYseQPakV5ENDQ348ylHTaSF8YRAyGKpCs9nIW6Np2v9AfoVKDfgTCTOujbIQ12qWQIVw\/QYrSRk5rNu66YBE8Y7+px9GihCrLHplKZ6res8eL0md2PwhIGDuQlwTeJAj7utBeRWQrzRBvUg2fFMqSJ+tssM5wq6UyopYIoXlBSCVjobi\/czIMzq\/Rlc9K4huromsDJqM\/c4yxrmAsha8iHwe7lip1sg1wQkbC890RiBuZVu5h4XFFHXuiM4GMqoZyiqFFv2BtnUxXoVM2l+rAdUxY0CaKsaHMCZJCpEMVEezbD\/1JHpCoOhVNxCljvBEkIA2MQGRIKCWbHw3F2K0RCgmioEZEC17JPtV22CZc7sVtL7Wcq3X0UAB\/Vo8zXHWgRtdcAT5r1fVkPoZmhEK+dy2GzsXbkQoJWB6n8pA8gEy8pKE47VE0kyb9RWJuMvBR8cUexdPBaA8Hq8oaFOLERwXGl4aT0zMnr48c5HsijggGyCjoGsn96vxz+JRfNBO3QAFWrp9Twm42YaF7QxdMNvxatsMArEn2oKRR32H4I35ky+AgBeE2Tkw6O+t8TmwVjwYqAWK4cjWTT+X0UcHgbGpFT1eVgXXYyaJe+ql7Q4Gw5hN1FYp6q6NUCZgOdF82eZjSUeQo8wtngpzD6e68mfWrtzapT8pDdvIkkBJYLd+hfayrw18I1UdwnKltssTG5voE5PcjGzxcs63T+p\/olck+jzWrcrrAG4Qot4PoseCIeYrHm6ezbOtkCKPVA9eOAV44qv3GhjM6ruzBbJa76CqhVNfnjwzvVMehhKdAR86H8UaFxgFZz1fOYYC+bgEuHhR+c311w10AeOMZK\/\/Nn3SRoQwlfmvhRRt\/mUUmkLPz2kMeIofyu2\/IkW4F8iLicx3lXPuZ3Aoa07q0QDUMQYBnqQVTkReZttP1VnTH+efvm2P6Eqq\/98HlhIVGmeDUTrh9Nbm6S1gpWLadQWlcrWFYFnCuhzY\/Zx4KaC0W6uUv0i7qpxgF1ZwFtqw\/JQVEkyYiI9JAINpehjqPw0Ckfp3cDXuk2K0Dtg1DC9F4AgyLlnxSzo+LLPoMKYvUCChpuViu1CjOfJ5lUy\/C1\/E6T06KYMSijp+b1oHTmmAI5Ye1Fp7W3hKWq3D7vye5CkrBghnGHhqC2m++bbswSQYTeROZiHnALJicucvE4GZ4Y8vsL698hUaPh9BwUdFhzDcAGKHv6rLQ8hs\/QqOumEkwSY\/0iKWJFdZ67HpLZC+1J1siofcXDBRl2slHfUSRNc1wJ6SpBFaLe7\/B+RCctbUClqu9VoT4vjwz1m\/1XWCfRWxTfPP0XSp6GL9g+3eqErePp2c3JTysfpJdngEWta7focx5ttLurMFM529N8szsyr3hgnwZQMglH5Cn0XWeRuklHkggm4jDChNdYuzZKN\/8sapyIiCLK2vpGya57L1dqUQg331QB1jb0EFF70KvMHh4t3vUo2S0I\/DWUlKniBS940RftBYEi2GEV5GTUVZH+d62WO8xHLCQsuZXyl4YxGzKQy5DkKa7MDBqfEmuQhT8Wbh+3YjSqll58jV3mlPILB9Ey7DK0KwDu8LJmnu1OyCF5BHJ\/at9+l6TJHFVHM+MMVsz8994YCfaF1G1Q+ittwRYPu33iLk9zINnUk+VXx23dWKRXiVHQmSXoQDPXrSImWvK0knh6XySY6drd+2VAUCOLOO060LAvXS42usbYoGnbTrlW4sxoyQua4VQrk2cuXbY\/lIZTPZXGtiDq5kiZSm+E0lauF7kgFQwAq+8\/Q0+AJO1egpQlp8Fl7Z0jmc55wFTEmL+O5DOzHGjNJuwnzFeEyg1UQ2z\/JWTIFir393kC0u75MPppm4Jw0rRVN3+n3JA2E3AI0TslxzlBJL6b4bf47YhWRVrRK9pROqnHr2LD+CrINEI9QwasQ\/88fjcofkR+yd0JqYOkAWZG781Yrcmn+ZxhrlduIk092IAWajaF2gscToniyI4s2dKEhTFxuozoKtryzZr5g4RkjcYyU9MszTUWbuLA4izR3hcdI+8j8Zc5kg9FCsMdqTwbgM7xnyBXRcvXEfvPdbZPb8zRJbIoYFLTNYqz6b9fSM5BvakABSX1O40yMqHC3vaE79vs4XdxlLgYetvyZ3x5Q=","iv":"d6b161024da2aea21389281b6ab6d3b7","s":"6dcb9a977cc4463a"}
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