Mobile
November 30, 2011
By Kayla Hutzler
Menswear designer Hugo Boss is driving in-store traffic and increasing its social media fan base with a mobile check-in-based contest through which fans can win a New York shopping experience.
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","iv":"afba6231f6d6a26958607c8b2b4bc4f1","s":"9498365c87b8fd87"}
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