Mobile
November 30, 2011
By Kayla Hutzler
Menswear designer Hugo Boss is driving in-store traffic and increasing its social media fan base with a mobile check-in-based contest through which fans can win a New York shopping experience.
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","iv":"aeef561a23b4b855d85b25e5251d72e2","s":"4ad047641a5ce94e"}
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