Marketing
May 10, 2021
You are not alone — on lobbying, climate change, and online sales — and your brand might end up working with its fiercest competitors. Image courtesy of LVMH
By a Luxury Daily columnist
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","iv":"a6d042b03657c39d06d5c9f52da0ea69","s":"e9fcf5ec44a60def"}
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