Research
December 8, 2011
By Kayla Hutzler
Email open rates were up 7.1 percent in the third quarter which is a good sign for luxury brands that intend to use email blasts as part of their holiday marketing campaigns.
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","iv":"79b2a2e8fb8ae58df1c11b68aebcb469","s":"7ba87eb3eca25897"}
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Thanks, really interesting article.
Is there any way to know email OR and CTR benchmarks for luxury retail?
Thanks.