Research
December 8, 2011
By Kayla Hutzler
Email open rates were up 7.1 percent in the third quarter which is a good sign for luxury brands that intend to use email blasts as part of their holiday marketing campaigns.
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","iv":"ef3b14e64ee9a2a2fdee9e8c295665ee","s":"10d35c266508c62f"}
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Thanks, really interesting article.
Is there any way to know email OR and CTR benchmarks for luxury retail?
Thanks.