Marketing
July 22, 2022
Only 12 percent of creators/influencers say revenue is the most significant factor in determining their success. Image credit: Mateus Campos Felipe/Unsplash
By Katie Tamola
Contrary to popular belief, most influencers and creators are not in the content world for fame and monetary return.
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","iv":"f22061a0eacb4bf1381fb840a24a12d8","s":"8bc8268f0d9841ca"}
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