Marketing
July 22, 2022
Only 12 percent of creators/influencers say revenue is the most significant factor in determining their success. Image credit: Mateus Campos Felipe/Unsplash
By Katie Tamola
Contrary to popular belief, most influencers and creators are not in the content world for fame and monetary return.
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","iv":"ba980f4ae9f367c6cae0d1e020db7912","s":"ca7ecbb77ad16e09"}
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